Swimwear Trends Summer 2023

Summer is approaching quickly, and it's time to think about renewing your beach wardrobe. Among the essentials, the swimsuit holds a special place. Whether you prefer a bikini or a one-piece swimsuit, it is important to choose colors and patterns that will enhance your appearance and are in line with the summer trends. In this article, we will give you an overview of the most popular colors and patterns for the summer, as well as some tips for choosing the right swimsuit based on your body shape and complexion. Get ready to shine on the beach and enjoy your sunny vacation with elegance, thanks to the swimsuits from our eco-friendly luxury brand, Lison Paris.

1. The standout colors of the summer

1.1 Pink and orange: the must-have colors for summer 2023

This summer, vibrant colors dominate the swimsuit color palette. Among them, pink and orange stand out and are announced as the trendiest colors for one-piece swimsuits and bikinis. Their popularity is reinforced by search engines such as Stylight, which records an increase in searches for these colors. Neon pink and fluorescent orange are particularly sought after, with respective increases of +58% and +21% in searches.

1.2 Pastel colors: sweetness for summer 2023

For summer 2023, pastel colors are in trend for swimsuits. Sky blue, pink, green, as well as floral, tropical, or ethnic prints are here to enhance one-piece swimsuits and bikinis. These soft shades highlight your tan and bring a touch of freshness and lightness to your beach outfits.

1.3 Dark colors: elegance and timelessness

Dark colors such as navy blue, anthracite gray, or dark burgundy are reliable choices for swimsuits. They bring elegance and sobriety to your one-piece swimsuit or bikini. These colors are also ideal for creating contrast with your tanned skin and highlighting your silhouette.

2. Patterns and prints: a touch of originality

2.1 Checkered print: a revisited classic

The checkered print, characterized by regular squares, is a timeless pattern that is making a comeback in summer trends. It can be found on one-piece swimsuits and bikinis, with a 66% increase in searches on Stylight. This graphic pattern adds a modern and original touch to your beach outfits.

2.2 Textured swimsuits: a booming trend

Textured swimsuits are experiencing a spectacular surge, with a 1000% increase in searches on the Internet. Crochet, lurex, ruched, or pleated swimsuits are particularly appreciated for their originality and glamorous appeal. These textures add dimension and character to your one-piece swimsuit or bikini.

2.3 Animal print: timeless and bold

The animal print is a trend that has been enduring for several seasons. Tiger, leopard, or zebra, these wild and daring patterns adorn one-piece swimsuits and bikinis for a confident summer look. Brands like Lison Paris offer swimsuits with animal prints in vibrant or pastel shades, catering to various styles and preferences.

3. Materials and details: elements not to be neglected

3.1 Crochet swimsuit: an essential bohemian choice

Crochet is a prominent material for swimsuits during summer. It adds a bohemian and romantic touch to your swimsuit or bikini. Crochet swimsuits are available in solid or colorful tones to satisfy all preferences. Lison Paris offers high-quality crochet models created with an eco-friendly approach.

3.2 Ruffles and bows: feminine and elegant details

Ruffles and bows are details that bring a touch of femininity and elegance to your swimsuits. They adorn the straps, necklines, and bottoms of bikinis, creating a chic and refined style on the beach. Lison Paris offers one-piece swimsuits and bikinis adorned with ruffles and bows, for a glamorous and trendy look.

3.3 High-cut swimsuits: a retro and sexy allure

High-cut swimsuits are an essential detail for summer swimsuits. One-piece swimsuits and bikinis feature deep necklines and daring cutouts, creating a retro and sexy silhouette. These high-cut swimsuits suit all body shapes and elegantly enhance your figure. Lison Paris offers high-cut models in trendy colors and high-quality fabrics, for a sophisticated beach look.

4. Choosing the color of your swimsuit based on your complexion

4.1 For dark skin tones: embrace vibrant colors and contrasts

Women with dark skin tones can confidently wear vibrant and contrasting colors to enhance their complexion. Pink, orange, royal blue, or forest green are shades that will complement your skin tone and make you shine on the beach. Lison Paris swimsuits offer models in bright colors and bold patterns to satisfy various styles and preferences.

4.2 For very fair skin tones: favor dark colors and contrasts

If you have very fair skin, opt for dark colors and contrasts to enhance your complexion and create a visual harmony. Navy blue, anthracite gray, or dark burgundy are ideal shades for adding contrast and emphasizing your silhouette. Lison Paris swimsuits come in intense colors and graphic patterns for an elegant and refined look on the beach.

4.3 For medium skin tones: play with colors and patterns

Women with medium skin tones have the advantage of being able to wear a wide variety of colors and patterns without fear of fashion faux pas. Pastel shades, neon colors, and tropical or animal prints offer numerous possibilities to express your personality and enhance your tan. Lison Paris swimsuits offer a wide range of models with varied colors and patterns to cater to all preferences and styles.

5. Choosing quality and sustainability with Lison Paris

To stay on top of trends and fully enjoy your sunny vacation, it is essential to choose a high-quality swimsuit that suits your body shape. At Lison Paris, we create eco-friendly luxury swimsuits to offer you the best in terms of style, comfort, and environmental commitment. Our one-piece swimsuits and bikinis are made from environmentally friendly materials and are available in a range of colors and patterns that follow summer trends. So, don't wait any longer and discover our collection to find the perfect swimsuit for your next beach escapades, in the Caribbean or elsewhere!

In conclusion, choosing the color and patterns of your swimsuit is essential to look great on the beach this summer. Whether you prefer a one-piece swimsuit or a bikini, don't hesitate to follow our tips to find the colors and patterns that will enhance your appearance and match your style. And most importantly, remember that it's important to feel comfortable and confident in your swimsuit to fully enjoy your sunny vacation. So, trust Lison Paris and be captivated by our range of eco-friendly luxury swimsuits.