From January 25 to 27, 2025, Olivia and Alexandra, the founders of Lison Paris, attended the prestigious Playtime Paris trade show to unveil their new 2024-2025 collection. This unmissable event in children's fashion was an opportunity to showcase their latest creations, form strategic partnerships, and share their passionate vision with an equally enthusiastic audience.
A 2024-2025 collection full of newness
On their stand, adorned with soft and elegant colors, Lison Paris revealed a collection embodying their DNA: timeless elegance paired with modernity. Highlights included new patterns inspired by nature and travel, reimagined classic cuts, and increasingly sustainable materials.
We wanted to offer a collection that speaks to both children and their parents: playful, practical, but always with that attention to detail that makes a difference, explains Alexandra.
Visitors were impressed by the quality of the fabrics and the original designs showcasing the brand artisanal expertise. Several collaborations with illustrators and artists were also announced, further reinforcing Lison Paris unique identity.
Inspiring encounters and opportunities to seize
One of the highlights of the Playtime show was undoubtedly the richness of the discussions. For Olivia and Alexandra, the three days were an opportunity to forge valuable links with other iconic children's fashion brands, such as Loir Paris, Poum Poum Kids, winner of the Milk Prize for its magnificent raffia chests, C'era una volta, and Collégien, a specialist in Made in France socks. The world of accessories was not left out with Petites Pommes, which enhances playtime with its timeless buoys.
These exchanges are incredibly enriching. We met people who share our vision and passion for creativity and excellence, says Olivia.
Many discussions focused on collaboration opportunities and strategic partnerships for 2025. These alliances, combined with increased attendance at similar events, will enable Lison Paris to accelerate its growth in the coming months.
An ambitious vision for 2025
2025 is a pivotal year for Lison Paris, announces Alexandra enthusiastically. The goal is clear: to multiply partnerships, increase the brand visibility, and continue establishing itself as a reference in children fashion.
Strategic priorities include:
- Strengthening press relations to highlight the brand collections and commitments.
- Increasing presence at international trade shows to reach new markets.
- Collaborating with artists and brands sharing our values to create unique collections.
We also aim to emphasize sustainability by continuing efforts to use eco-friendly materials and offering garments that are both beautiful and environmentally responsible.
Playtime Paris, a must-attend event in children fashion
For Olivia and Alexandra, Playtime is much more than a professional event: it a space for exchange and sharing where their passion truly comes to life.
Seeing visitors reactions, discussing our inspirations, and hearing their positive feedback is a real source of motivation to keep creating and innovating, concludes Alexandra.
Lison Paris warmly thanks everyone who visited their stand and looks forward to seeing clients, partners, and friends for new adventures in 2025.
Discover our new 2024-2025 collection: Visit our online store
Learn more about Playtime Paris: Official Playtime website
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